{"id":203,"date":"2018-04-10T14:10:03","date_gmt":"2018-04-10T18:10:03","guid":{"rendered":"https:\/\/kbconsultingsolutions.net\/?p=203"},"modified":"2018-04-23T14:16:23","modified_gmt":"2018-04-23T18:16:23","slug":"top-3-ways-to-build-your-best-business-part-3","status":"publish","type":"post","link":"https:\/\/kbconsultingsolutions.net\/?p=203","title":{"rendered":"Top 3 Ways to Build Your Best Business (part 3)"},"content":{"rendered":"<body><h2><strong>Don\u2019t let a great market create bad habits!<\/strong><\/h2>\n<p>In the midst of the chaos of the business, it\u2019s important that we maintain great habits and sharpen the fundamental skills that sustain a solid, profitable business! Especially in times of a healthy housing economy with depleted inventory seriously impacting our business, we must stay true to solid fundamental skills and business practices.<\/p>\n<p>In our final blog of this series, we want to focus and be intentional with crafting a story that best communicates (at a much higher level) the value you bring to the table as a professional.<\/p>\n<p><strong>What Sets You Apart\u2026<\/strong><\/p>\n<p><strong><em>\u00a0 \u00a0 \u00a0 \u00a0 Why would someone hire you today?<\/em><\/strong><\/p>\n<p><strong>Telling Your Story<\/strong><\/p>\n<p>The art of story-telling the secret to success in sales.<\/p>\n<p>Historically, salespersons have often been seen, or at least perceived as, pushy, forceful and often less than authentic.\u00a0 Much like our badger or a used car salesman.\u00a0 You know (if you are old enough) the one in the polyester leisure suit with patent leather shoes.\u00a0 Thank goodness, along with the shift in the market, there is a shift in the sales profession and the perception of what a professional REALTOR\u00ae should represent.\u00a0 You are now the navigator, the expert and the guide.\u00a0 Your role as a Consultant is to be knowledgeable, transparent and trustworthy.<\/p>\n<p>You should always be a resource and not a sales pitch.\u00a0 You should tell your story well while remembering you are there to serve their needs and serve from a place of knowledge and leadership about the market and market conditions.<\/p>\n<p>Your presentations should be:<\/p>\n<ul>\n<li><strong><u>Compelling<\/u><\/strong><\/li>\n<li><strong><u>Value Driven<\/u><\/strong><\/li>\n<li><strong><u>Truthful<\/u><\/strong><\/li>\n<\/ul>\n<p><strong>Identify\u00a0<em>your<\/em>\u00a0value and brand:<\/strong><\/p>\n<p>Why should I hire you today?\u00a0 Right now, take a clean sheet of paper and write down the Top 10 reasons you are the REALTOR\u00ae of choice.\u00a0 Ready, set, GO!<\/p>\n<p>If you have no problem with this exercise\u2026congratulations!\u00a0 You are well on your way to mastery of your business and future.\u00a0 IF you struggle\u2026\u00a0 Dig deep. It is imperative for you to own this.\u00a0 Again, this is where a great market can introduce and allow bad habits.\u00a0 Hints are listed below for you to create and live an unfair advantage.<\/p>\n<p><strong>Creating an Unfair Advantage<\/strong><\/p>\n<ul>\n<li>Create a ROI\n<ol>\n<li>Your personal production vs. the competition<\/li>\n<li>Production #\u2019s from your office<\/li>\n<li>Your market Snapshot<\/li>\n<li>Hometown experience\/world of experience<\/li>\n<li>Designations, training, expertise<\/li>\n<\/ol>\n<\/li>\n<\/ul>\n<p>Keep in mind, we are \u201cunique\u201d in some way or another and that also applies to business.\u00a0 Know your strengths and weave them into a powerfully compelling story that ensures you secure the business every time.<\/p>\n<p>My best advice?\u00a0 Always\u2026be a resource, not a sales pitch.<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>Don\u2019t let a great market create bad habits! In the midst of the chaos of the business, it\u2019s important that we maintain great habits and sharpen the fundamental skills that sustain a solid, profitable business! Especially in times of a healthy housing economy with depleted inventory seriously impacting our business, we must stay true to<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-203","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=\/wp\/v2\/posts\/203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=203"}],"version-history":[{"count":1,"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=\/wp\/v2\/posts\/203\/revisions"}],"predecessor-version":[{"id":204,"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=\/wp\/v2\/posts\/203\/revisions\/204"}],"wp:attachment":[{"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kbconsultingsolutions.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}